Entertainment & Sports Archive

American Airlines Social Media Policy Should Follow Southwest’s

December 6th, 2011

So the story raging across Twitter, and then through MSM, is that actor Alec Baldwin was kicked off an American Airlines flight today.  The reports indicate that Baldwin didn’t comply …

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Triple Bogey Brand Damage Is Hard to Undo

December 2nd, 2011

We all know about body doubles running rampant in Hollywood.  We even know they are used by F-list celebrities who sponsor various products.  If we actually watched such sleight of …

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How To Apologize Via Twitter, Part… Ah, We Lost Count

November 16th, 2011

The Penn State sexual abuse scandal and tragedy will prove a significant moment in future crisis public relations case studies.  For now, nearly all the attention has rightfully focused on …

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The Shaggy Defense Won’t Work for Kenyon Martin

October 11th, 2011

Has it really come to this?  NBA Commissioner David Stern announced that the first two weeks of the season will be canceled.  We, of course, look at this move in …

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Dan Snyder’s Litigation PR Strategy Hits Dead End

September 10th, 2011

Chalk up an amazing victory for great media aesthetic!  Dan Snyder, owner of the Washington Redskins, has dismissed his lawsuit against Washington City Paper, the alternative weekly news publication in …

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So When Did Conflict of Interest Come in Style?

August 18th, 2011

Well, we can’t say we haven’t tried to help Conde Nast!  Not once, not twice… but three times now a member of the publishing conglomerate has committed a major PR …

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Yes, You Can Overcook PR

August 15th, 2011

Slate’s Farhad Manjoo recently wrote a scathing takedown of the state of restaurant industry websites.  He summed up the common user experience when visiting restaurant sites: awful house music, confusing …

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Checking in for Hotel Crisis Management

June 30th, 2011

This week tragedy unfolded at the Intercontinental Hotel in Kabul as terrorists attacked the site, leading to a deadly battle.  The hotel is considered to be in a relatively safe …

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Praecere Guest Post in Lendio.com

June 8th, 2011

We were invited again (we’re really good guests!) to write a blog post for Lendio.com –  a great company that’s scored some seriously amazing press lately.  Read our article on …

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Don’t Get Trumped by False Media Narratives

May 18th, 2011

In the past we’ve written about the PR tactic of riding the media coattails of major scheduled events.  It’s hard enough to drum up publicity from scratch, so when possible, …

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Praecere Interactive provides social media and PR strategies. No matter your publicity needs, Praecere will give you the best solution to move forward.

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