Crisis Management Archive
Head-In-The-Sand PR Apparently Is Trending
May 11th, 2012
With the volumes of resources, insights, and an entire industry built around crisis management, it’s amazing that even the biggest names in the news still fail to heed the basics. …
Read MoreControlling the Schock of Bad PR
May 4th, 2012
Here’s a simple crisis PR and media training principle to follow when responding to media inquiries: every answer must avoid attracting further inquiries. Right now, Congressman Aaron Schock’s re-election campaign …
Read MoreHere’s Why PR Pros Detest Wikipedia
April 25th, 2012
You may have seen a recent study that found 60% of Wikipedia entries about organizations contained factual errors. Imagine a newspaper or other media outlet that regularly ran corrections for …
Read MoreLessons From the Credit Card Hack
April 2nd, 2012
A lesson in consumer public relations… You probably heard last week about the massive credit card data breach at Global Payments, Inc., affecting potentially 10 million customers. Data leaks are …
Read MoreThe (Apple) Core of Truth v. Lies
March 22nd, 2012
As we stated in our previous blog post on Invisible Children, when advocacy campaigns are based on misrepresentations, exaggerations, and near falsehoods, they undermine their own cause and damage the …
Read More5 Signs Your Company Will Avoid a PR Crisis
March 1st, 2012
Our last post discussed five signs that your company will face a PR crisis. Let’s turn lemons into lemonade, and share five signs that your company will instead avoid a …
Read More5 Signs Your Company Will Experience a PR Crisis
February 24th, 2012
Just about every company, regardless of industry, will experience an embarrassing PR episode. Here are five signs one’s heading your way. • You haven’t created a crisis PR plan. No …
Read MoreUnfortunately, You Can’t Opt-Out of Bad PR
January 25th, 2012
This one will be short and (not so) sweet… you might have spent the past couple days reading about Google’s plans to unify privacy policies across all its products. This …
Read More$7.2 Million Could Buy Awesome Crisis PR
January 17th, 2012
The controversy may be local to Washington, DC, but its PR lessons are certainly universal. The University of Maryland recently announced construction of a new school president’s house, and adjoining …
Read MoreAn (In)Convenient Fee… Part 2
January 9th, 2012
We didn’t expect to do a second post on the theme from the last one, but customer fees continue to grab negative headlines. That means in the age of 1% vs. …
Read MoreAbout Praecere
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