Issues & Advocacy Archive
Bad Claims Will Always Make for Bad Headlines
June 5th, 2012
“Just because you’re promoting a worthy cause doesn’t justify distorting the truth.” That’s the first – and probably most damning – sentence in a Washington Post article about how nonprofit …
Read MoreHere Are Headlines for Future Invisible Children Campaigns
March 15th, 2012
Much has been said about the questionable tactics of Invisible Children, the advocacy group whose video on Joseph Kony’s Lords Resistance Army dominated the news cycle recently. While some lauded …
Read MorePrediction for December 2012
January 18th, 2012
For our friends in the PR industry… you know how December reliably yields “Top 10 PR Stories/Blunders/Hype of 20XX” features? Let’s make a bold (haha) prediction: The first list item in …
Read MorePR and the Buffett Rule, Part I
September 21st, 2011
Our last blog post discussed the decidedly poor website brand President Obama’s 2012 campaign created to combat political attacks. Since then, Obama announced his latest push to reduce the deficit, …
Read MoreThere Went Your Big PR Announcement – Now What?
May 4th, 2011
Wait… you’re reading this blog today?! And therein lies an important PR lesson. When something so monumental and historic suddenly happens, you can bet it will supplant every other major …
Read MoreWhich Is More “Dumb” – the Regulation, or the Effort to Repeal It?
January 25th, 2011
As promised in our last post, we now turn our PR analysis on President Obama’s recent declaration to dump “dumb” regulations from our federal codes. Such calls to cut cumbersome …
Read MoreYes, Virginia, Polls Do Matter!
January 25th, 2011
President Obama is rebounding post-November shellacking. He has 53 percent job approval rating, and 40 percent of Americans see him as a moderate. Still, the number that likely makes Obama …
Read MoreWe’re Crossing Our Fingers, Lance…
January 20th, 2011
Lance Armstrong‘s beating cancer to become a cycling great is the stuff of legend, there certainly is no quarrel with that. Still, the ongoing whispers and allegations about doping continue …
Read MoreMy choice, My message, My PR
January 10th, 2011
Just how much can a re-branding go to improving public perception? Get your notebook out as we’re going to school… An issue really heating up in Congress is the debate …
Read MoreYour Crisis Is My Crisis Too: The Tale of Brands and Microfinance
January 5th, 2011
A big part of PR is brand and association. When we say “computer companies” you might say Apple or Dell… we say “Wall Street” you say Goldman Sachs…. you get …
Read MoreAbout Praecere
Praecere Interactive provides social media and PR strategies. No matter your publicity needs, Praecere will give you the best solution to move forward.