Posts Tagged ‘social media’
How to respond to Negative Tweets…
August 6th, 2012
… and online comments, Facebook critics, and more. Yes, there’s actually a fairly simple solution that, in most cases, not only defuses the angriest ranters, but also adds humor to …
Read MoreHow Do Your Customers Contact You?
July 17th, 2012
If you run a business and you maintain a website, you do realize the way customers determine how to contact you is a function of your PR efforts… right? Consider …
Read MoreTweets Are Not An Ideal Apology!
March 29th, 2012
As this blog has written before, tweets are almost always a very bad way to apologize for something. Especially if your tweet might have threatened the safety of otherwise innocent …
Read More5 Signs Your Company Will Experience a PR Crisis
February 24th, 2012
Just about every company, regardless of industry, will experience an embarrassing PR episode. Here are five signs one’s heading your way. • You haven’t created a crisis PR plan. No …
Read MorePinning Grace Under Pressure
February 15th, 2012
Pinterest, the social media darling du jour, has deftly handled what could have been a slightly bigger PR headache. The site recently received a request from Republican presidential candidate Mitt …
Read MoreStrike While the PR Iron Is Hot
February 3rd, 2012
A while back this blog gave free PR advice to social network startup Diaspora. The recommendation was to use strong privacy controls to distinguish itself from (and become an attractive …
Read MoreThings to do with a good new story
December 19th, 2011
Say you’re a business, brand, nonprofit, mom-and-pop, or other publicity-seeking entity. You’ve pounded the social media pavement, engaged bloggers across areas of interest, pitched reporters and editors across print and …
Read MoreAmerican Airlines Social Media Policy Should Follow Southwest’s
December 6th, 2011
So the story raging across Twitter, and then through MSM, is that actor Alec Baldwin was kicked off an American Airlines flight today. The reports indicate that Baldwin didn’t comply …
Read MoreThe Shaggy Defense Won’t Work for Kenyon Martin
October 11th, 2011
Has it really come to this? NBA Commissioner David Stern announced that the first two weeks of the season will be canceled. We, of course, look at this move in …
Read MoreFour Social Media Lessons for Washington Metro Transit
July 18th, 2011
Kudos to the Washington Metropolitan Area Transit Authority (a.k.a. “Metro” to the locals) for recognizing the tremendous need for a smarter social media strategy. The Washington Post reports today that …
Read MoreAbout Praecere
Praecere Interactive provides social media and PR strategies. No matter your publicity needs, Praecere will give you the best solution to move forward.