News & Events Archive

American Airlines Social Media Policy Should Follow Southwest’s

December 6th, 2011

So the story raging across Twitter, and then through MSM, is that actor Alec Baldwin was kicked off an American Airlines flight today.  The reports indicate that Baldwin didn’t comply …

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Three Ways Target Can Avoid a Black Friday Black Eye

November 22nd, 2011

You’ve probably heard about the mega-criticism that mega-retailer Target is facing over opening its stores for sales at midnight on Black Friday.  Judging from an online petition that’s collected nearly …

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9 + 9 + 9 = Ineffective Crisis Management

November 1st, 2011

With Herman Cain, the (d)evolution of his campaign’s response to sexual harassment allegations has marked a total failure on basic crisis public relations principles.  Here’s a rundown of all the mistakes …

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Daily Deal: Half-Off Crisis PR

October 18th, 2011

When a damning news story appears about a major company, chances are other big players are involved.  In crisis PR, a fundamental element is knowing who your client’s business partners …

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Mile-High Crisis PR!

October 7th, 2011

What is it with Southwest Airlines?  For some reason, the carrier seems to get caught in a regular media firestorm by kicking off high-profile passengers from their airplanes.  The latest …

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PR and the Buffett Rule, Part I

September 21st, 2011

Our last blog post discussed the decidedly poor website brand President Obama’s 2012 campaign created to combat political attacks.  Since then, Obama announced his latest push to reduce the deficit, …

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Quickly: What Does “Attack Watch” Mean to You?

September 15th, 2011

Say there’s a website called “Attack Watch” – what comes to mind immediately?  Do you think it’s: (A) The latest in a Tom Clancy-sponsored series of video games; (B) A …

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Even a Fake PR Crisis Needs Management!

August 8th, 2011

You might have see recent news reports that a firm called “AptiQuant” issued research findings that showed Microsoft Internet Explorer users had lower IQs than people who used other web …

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Don’t Think Prior Crisis PR Planning Is Important? Talk to Airbnb.

August 4th, 2011

The recent scandal involving Airbnb, the social media platform for home sharing and couch surfing, portends the most fundamental lesson in PR crisis management: It’s a hell of a lot …

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News Of The World Had No Choice Other Than to Shut Down

July 7th, 2011

It’s certainly a breathtaking moment in the media industry when a globally infamous publication like News of the World, first launched in 1843, suddenly announces it will shut down in …

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