Praecere in the News

April 27th, 2011

Praecere President Babak Zafarnia offers crisis PR tips to franchise businesses on AllBusiness.

Zafarnia was also featured on CNN’s Situation Room as a crisis PR expert, commenting on activist group The Yes Men targeting GE over tax liability issues.

Our article on “Five Types of PR Agencies to Avoid” was syndicated by Ragan.com.

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