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Posts Tagged ‘Reputation Management’

HARO Isn’t Just Good for PR Leads…

July 2nd, 2012

If you’re reading this and are a PR pro, it’s a good bet you use (nay, scour!) HARO emails daily.  For the uninitiated, HARO, or Help A Reporter Out, is …

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Still Losing Money, Sony Needs Better Reputation Management

February 12th, 2010

You know the frustration in buying a gadget, computer, or any sort of electronic product, service, or offering.  The nagging voice in your head that asks, “when will my purchase …

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Crisis Corner: O’Keefe’s Third (and Worst) Way in Crisis Public Relations Strategy

January 28th, 2010

News of the arrest of James O’Keefe, celebrated conservative activist and scourge of ACORN, spread very quickly, even by today’s mega-hyper media standard.  The fallout has been accompanied by extreme …

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