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Posts Tagged ‘Media Aesthetic’

Here’s Why PR Pros Detest Wikipedia

April 25th, 2012

You may have seen a recent study that found 60% of Wikipedia entries about organizations contained factual errors.  Imagine a newspaper or other media outlet that regularly ran corrections for …

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Posted in Brand Management, Corporate Communications, Crisis Management, Media Aesthetic, Reputation Management, Thought Leadership

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Remember that Amazing Tweet? Of Course You Didn’t…

December 29th, 2010

In the most recent issue of Wired, Clive Thompson offers a smart analysis on how long-form content is superior to much-hyped online buzz communications.  To support his argument, he cites …

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Posted in Corporate Communications, DC Interactive Agency, DC PR firms, Interactive Marketing, Issues & Advocacy, Media Aesthetic, Social Media, Thought Leadership

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US Airways Still Hasn’t Checked in on Tech Trends

December 28th, 2010

At the Blog Aesthetic, our articles are inspired by current events, public affairs, the latest celeb flubs, or anything else with an interesting PR twist.  And, sometimes, serendipity is our …

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Posted in Brand Management, Corporate Communications, DC Interactive Agency, Interactive Marketing, Media Training, News & Events, Social Media

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